Managing Intellectual Property
Module summary
This module will enable you to apply knowledge of intellectual iroperty law in a practical context. The course will give you an understanding of how intellectual property is identified, managed, protected, and exploited in a commercial setting as well as introducing you to litigation mechanisms through which rights can be enforced. The role of competition law in commercialisation of intellectual property rights will also be studied. International, European and national materials will be applied in addition to case studies, which will enable you to gain an appreciation of the complexities involved in managing intellectual property in practice.
Practicing solicitors with expertise in different areas of intellectual property law have helped to develop the sessions within this module which has ensured that this module maintains a highly practical focus.
Sessions titles
- Generating intellectual property (including ownership and employment issues)
- Intellectual property as an asset (including use of intellectual property to raise finance)
- Dealing in intellectual property (including licensing and transfer of rights)
- Trade mark protection and brands
- Patent protection and technology
- Copyright exploitation and management
- Technology transfers
- Commercialisation (including distribution, agency and franchise)
- Infringement and evidence
- Litigation and remedies
Learning outcomes
By the end of the module you should be able to :
- Recognise the complexities in identifying and managing intellectual property within commercial concerns;
- Evaluate the most appropriate mechanisms for protecting and thereafter exploiting intellectual property at national, regional and international level;
- Make informed judgements as to the role of competition law in this context;
- Analyse and apply the relevant international private law rules to transnational intellectual property disputes, and recognise and evaluate key legal and evidential issues arising in intellectual property disputes.
Assessment
One Essay, 5000 words (60%); two pieces of assessed course work (10% each); participation in online activity (20%).
